Engineering News recently reported that the equipment distributor, Capital Equipment Group Group (CEG), has maintained its success in the South African construction industry despite challenging economic conditions, global supply issues and escalating costs – all worsened by the COVID-19 lockdowns and industry strike action.
“In today’s challenging conditions, it is important that we assist our customers by offering flexible finance and service options. We have recognised a trend whereby construction companies tend to hold onto equipment for longer, rather than opt to invest regularly in new machines,” said the group’s CEO Tony Sinclair.
Adding raging fuel prices to the mix of challenges, it is notable that the Capital Equipment Group is focusing on introducing construction equipment, accessories and parts that not only keep up with the latest technological advances, but also provides fuel efficient options to the marketplace.
CEG has further focused on enhancing the safety of their equipment as well as extending its service life, as they have discovered that the construction role players prefer retaining their equipment for longer periods, which also requires the availability of parts.
It is this constant growth and keeping up with trends in the marketplace that has ensured that the Group has so far survived the tough economical times.
Deliberate actions such as those that CEG have taken – that of adopting a approach that focusses on the future success of their client base – would also require a thorough review of the posture taken in the various contracts and agreements that govern the supplier / client transaction.
