Trade Dress Protection as a Trade Mark in South Africa
Trade Dress/Get-Up Registration Trade dress (TD) protection is a form of non-traditional mark that business owners should consider when expanding…
AI AI AI: Integrity, Innovation, and the Future of Creativity
Artificial Intelligence (AI) is transforming industries, but as it becomes more integrated into academic and business practices, concerns around integrity…
Are You Maximising Your Brand’s Value Through Strategic Co-Marketing?
Harvesting the synergistic benefits through brand Co-Marketing. Co-marketing is a distinctive way brands can promote themselves in the marketplace. Co-marketing…
Spoofed! Protecting Your Intellectual Property from Digital Fakes
Imagine buying a pair of "Nike" sneakers, only to find out they have the iconic swoosh upside down, the soles…
Unearthing more value: How IP valuation shapes the future of mining technology
In a recent article, Barnard's innovative approach to IP valuation was discussed. The recent discovery of the world’s second-largest diamond,…
Intellectual Property Valuation: How long is a piece of string?
Valuing intellectual property (IP) often feels like trying to answer the question, "How long is a piece of string?" The…
What is synthetic data and how can it address AI’s privacy and copyright issues?
In today's digital world, data and artificial intelligence (AI) are everywhere. Companies are always looking for data to train their…
Betting on data: Copyright, algorithms, and the future of sports betting
How the Remote Gambling Bill and Copyright Law Impact Sports Betting The success of most professional athletes is fuelled by…
Monetising white label branding
White Label Manufacturing presents a powerful partnership where manufacturers and brand owners play to their strengths. Manufacturers handle everything from…